Independent Media Program

Description

The U.S. Embassy in Pristina, Kosovo announces an open competition for organizations to submit applications to carry out program(s) that strengthen and increase the audience share, self-sufficiency, and resilience of Kosovo-based independent media organizations toward mis- and disinformation and cyber threats. Program Themes The goal of this Notice of Funding Opportunity (NOFO) is to solicit proposals that address and implement projects that contribute to any of the following themes: 1. Strengthen and increase the audience share, self-sufficiency, and resilience of Kosovo-based independent media partners that deliver accurate, unbiased information to Kosovan audiences, including underserved communities and socially marginalized groups, thus, to reduce portions of these audiences that rely on mis/disinformation meant to undermine U.S. and Euro-Atlantic interests in Kosovo and the Western Balkans. 2. Strengthen Kosovan civil society organizations' and independent media organizations’ capacity to counter cyberattacks, thereby strengthening their ability to better hold government institutions (national and local) accountable, increase transparency, and provide unbiased information that informs the public. 3. Develop the capacity of Kosovo ethical hacker organizations not only to identify weaknesses and help partners fortify against them, but also improve communication skills needed to educate partners and the public about the potential for malign actors to gain access to critical infrastructure and information. 4. Support media literacy campaigns/activities/projects and critical thinking through programs designed to assist youth from underserved minority communities who are either specifically targeted by disinformation and/or susceptible to misinformation to recognize, analyze, and reject false pervasive narratives that undermine U.S. and Euro-Atlantic interests in Kosovo and the Western Balkans. 5. Build new partnerships between Kosovo-based independent journalists (including underserved minority community media) and their youth audiences through engagements with organizations, schools, and universities. The goal of these engagements is to dispel existing disinformation about the role of journalists and increase knowledge about the important role journalists play in democratic societies; thus, encouraging new generations of Kosovan youth to consider future careers as independent journalists. Applicants should clearly define project goals that advance one or more of the above priority areas, as well as define tangible outcomes that can be measured after the project’s completion. Successful applicants do not need to address all five priority areas. Program Objectives 2024 Independent Media programming objectives are as follows: Objective I: To develop sustainable practices and partnerships between independent Kosovan media partners that deliver accurate, unbiased information to Kosovo communities in their local languages. Objective II: To increase the audience size/share for Kosovo-based independent media outlets that provide news to underserved communities, providing an alternative to sources that knowingly spread disinformation in order to disrupt U.S. and Euro-Atlantic interests in Kosovo and the Western Balkans. Objective III: To increase media literacy of target student audiences to help them develop media literacy to identify and reject disinformation and avoid becoming unknowing amplifiers of misinformation. Objective IV: To dispel misconceptions and improve understanding of the role that journalists play in promoting civil discourse and delivering fact-based reporting in Kosovo’s multi-ethnic democracy and in society in general, as well as encourage new generations of youth from underserved communities to consider future careers as independent journalists. To access full call for proposal details click on "Related Document". If you have any questions about the grant application process, please contact: pristinagrants@state.gov.

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